I love lingerie, and it’s always so hard to find a lingerie store that sells the kind of underwear I like, while also not being outrageously expensive. Lovabra meets my needs… somewhat. Mostly, it’s that their lingerie is relatively inexpensive. Secondarily, they are one of the few brands that sells bras in my size without fitting them with shitloads of padding. I mean, come on. I like my boobs just fine as they are, thanks, bra-makers. Lovabra doesn’t insult me by padding my bras to heck, and also, lovabra appears to have a wider range of ‘cute’ as opposed to ‘sexy’ lingerie, which I very much appreciate. Would Victoria’s Secret sell me superman/batman underpants? I think not!