How in the blazes can I be the first person to write a review about the IU Bookstore? This seems impossible with the thousands and thousands of people who buzz through this store. As an IU alumnae myself, I was super excited to be in B-Town to buy some cool IU stuff to sport around the world. On the second floor of the IMU, the IU Bookstore has a great variety of all IU things. Probably more clothing than anything else and really more tops, shirts and sweatshirts specifically with the largest inventory. But beyond shirts, they have a vast section of hats, shorts, accessories, ties, socks, knick knacks, etc. Prices seem high on particular brands, but there is kind of a variety of price points. Addidas, Ralph Lauren, etc. staff seem like students and are visibly around to help if need be. GOIU! Alumnae or undergrad, go visit the IU Bookstore.