It’s not just about the money. .. but it is. Not only did Aaron get me a great deal on my DateJust II he saved me time, headaches, and the aggravation of having to source and negotiate with multiple stores/dealers. As a first time luxury watch shopper Aaron was honest and forthright in answering all of my questions which is one of the reasons I continue to recommend and buy from Aaron today. Even if you are casually browsing the market I would recommend Aaron for his knowledge and passion