Buffini & Company

A bit disappointed with the investment I made in the 2 CD Audio set (Success Set). Some good points were offered however I found specially CD # 2 to be mostly advertising for Companies coaching system. Didn’t really like to pay $ 100 to listen to an hour of ad.

Whether you are a new Realtor or you’ve been in the business a long time, Brian Buffini and his coaching team will teach you how to work by referral and live the good life. I highly recommend getting a coach and working the system!

WONDERFUL PROGRAM! I was in one-​to-​one coaching from 2003 – 2007 and again briefly in 2011. First, I was coached by Kim Ortega and then Karen Donnelly (Both have since moved on from the company).
This program WORKS! You must be diligent with snail mailing out the monthly CAP items to your database (100 mailers are provided in your monthly kit). 50 note cards (Sometimes a stretch to do, but possible), follow up calls (Tougher to do when you are busy… and for me, hard to be consistent at), and the annual client parties. I held two of these and they do pay for themselves. If you can afford entertainment (Music), it will make your party that much better!
LOVE the seminars and positive energy and great info Buffini has to offer the self employed. I was a loan agent and he caters primarily to the real estate industry, but anyone self employed can take advantage of his systems to generate referrals.
The program pays for itself when you are making money and being consistent with the program! A 6 figure income is possible using his systems!

I have participated in different levels of coaching with various companies over the years. Each one has strengths and weaknesses.
Strength: I often say Buffini taught me to grow roots to my business. It teaches how to generate referrals from your sphere of influence (people you know, former clients, etc). Before becoming a REALTOR I worked in real estate, but I worked for a big company that wasn’t always popular. And I had a position where I had to do things I didn’t always like. So, I worked hard to separate personal and business. But that doesn’t work for this kind of business. Not long after getting into this business, I realized that if I was to rely on a marketing based business and looking only to strangers to generate new business, it was going to cost a lot of time and money to get things really going. Plus, it would be a shallow business. When you’re working with friends, and friends of friends, every single client matters A LOT. So the relationship gets much deeper. It’s a more enriching business. It’s a more fulfilling life. And it grows roots to your business, because with relationships like that, people will become repeat clients and refer others to you. Buffini teaches you how to do that. Oddly, despite the similar style with which I treat every client, I notice that those that are referred to me are more loyal… maybe because we have friends in common and it’s easier to stay in communication — sometimes directly, sometimes through our mutual friends? I don’t know. It’s just a pattern I have noticed.
Weakness: (1) After a year, there’s really not more for you to learn. I am not a drink the Kool Aid kinda girl. I want to get the nuts and bolts, learn to apply the ideas, and once that is down, I want to move to the next level. But with Buffini, there just isn’t a «next level». The good news is, the roots you establish going through their program will continue to bring you business for many years to come. The first time home buyers I got from referral business 3 – 5 years ago have all turned into repeat business… this time selling their first house, and buying a move up home. Many of my transactions this year have done just this. (2) The «items of value» aren’t really my style. (These are things they tell you to mail to people in your sphere so you’re constantly providing them value. Great concept. Just not always what I would choose. They also aren’t automated. If they could allow you to customize and they would do mail outs for you to supplement your other efforts, that would be worth paying for. (3) I have been out of Buffini for several years, but when I have peeked back in at the program it doesn’t seem to have kept up with changes in communication styles and technology. It doesn’t incorporate Unilocal,for example. (They weren’t even listed here!) Or other review sites. Or facebook. They are just lagging a bit. The world is changing, the program doesn’t seem to be. The concepts all still apply, but they aren’t teaching people how to apply them through all the various media outlets.
Overall, 4 stars. Not perfect, but really good. The concepts they taught continue to feed my business and my family.