Fairy Tale Place

Some of the very cutest things I own were purchased here and I’m so glad they moved to Jersey City from Bayonne. I love the owner and employees too. They’re always very friendly and they have good taste in kawaii housewares and accessories. I would have fun just looking at everything but the prices are very fair so I’m always able to take a little treasure home :)

Everything is super duper cute here and so well priced! I got a slew of adorable T shirts on sale, some art for the wall, and of course a couple of little Kawaii items to make me smile. Very friendly lady at the counter, too.

i love this place! Everything is so affordable and cheap! They have pencil cases and pouches from $ 2-​$ 5, pencil and pens from $ 1-​$ 3, and a variety of other items ranging from jewelry, accessories, home décor items, and kitchen utensils. I can’t stress how much of a bargain all their merchandise is! I’ll definitely return to this store whenever I’m in down town. It beats going all the way to china town to buy the same things for twice the price.

Definitely caters to those into cute Hello Kitty, animé & manga stuff. But to say that’s all they have would be incorrect. Best word to describe the rest of their inventory is «RANDOM» — in that you’ll find custom metal sculptures (such as that of a vintage Mini Cooper), wood carvings from Korea, kitchen/​bathroom accessories, jewelry and… Obama hats just to name a few.
Very random, but in a good way. Since they seem to constantly add stuff, you’ll never know what you’ll find. Hoarders beware, tons of knick knacks and other stuff you probably don’t need!!!
Premises is spacious, well lit and clean.

i ended up here on a weekend afternoon somehow. Anyway, there is seriously no question to it… This place?
This place is effin’ cute. It is like, the definition of cute x10000.
There’s lots of super cute gifts, and… there’s cute. And some more cute. Accessories and stuff. You know the deal.
Go here and get something adorable for your significant other /​best friend /​etc,

I absolutely love this place! It has a wide assortment of cute gifts, jewelry, stationary, toys, Dragon Ball Z figurines. Towards the back there’s clothing, handbags and accessories. The prices are great and they added more cute merchandise towards the back: cute frames, tea cups and other adorable items. The owner is very nice and helpful.
I like that there’s a store like this near me to shop at because the one in Edgewater is farther for me to travel to. Fairy Tale Place is much more affordable and has more girly things for me to purchase. So if you like hello kitty, «chanel» jewelry, Paris/​London themed items or anything cute like me this is the place to shop! I am definitely going to be shopping here more often :)

Hmm, I didn’t have any delusions of grandeur walking into Fairy Tale Place, but I have to say I was somewhat disappointed. Although I am the consummate girly girl, and am about to bring another little girl into the world, I was none too impressed by FTP. Here’s why:
1. It’s clear that everything is cheap, as in fell off the back of the truck after being flown in from the streets of Shanghai kind of cheap. These are not quality items.
2. That being said, there ARE cute items here, like trinkets and earrings and all KINDS of Hello Kitty paraphernalia. I just wouldn’t want my child wearing or chewing on or playing with these kinds of things because who knows how it was made or what is in it. If you’re a big girl who likes these things (as I sometimes am), it’s fine!
3. For a store like this — kind of like an Asian version of Claire’s in the mall — you need to have the décor and kitschy charm down pat. This store seemed a bit barren and sad. Maybe they just need time to spruce it up, but it was not well organized and just didn’t have that «kawaii» appeal that a store like this needs to succeed.
4. All this being said, as I did my perusal through the aisles, a horde of 12 year old girls came in and started shrieking with glee. I looked at them and felt a twinge of something… nostalgia? Wistfulness? Anticipation? I smiled at them, gave Bump a good pat, and moved on.

Woo! First to review about this place. It opened about 4 days ago. I saw the sign and I was wondering what it would be but today I walked in and I was delighted! Think about the gift store across from mitsuwa that sells things all Asian girls love– hello kitty and bejeweled cellphone cases. I spent 30 minutes here and spent $ 25 on two pairs of Channel (LOL) earrings and a jewelry tower. WHAT A DEAL!
The front of the store is full of adorable gifts and nik-​naks. The back of the store is heavily discounted clothing, shoes, and accessories. I personally wouldn’t buy any of these things because I am more interested about the front’s goodies.
I cant wait to come back to see what other cute things they will bring into Downtown Jersey City!