Ehrlich’s

I’m not a big drinker but I stopped in for a bottle of wine. Nice selection of of all different wines and liquors. A big plus for me was that the salespeople were not pushy at all and let me browse the store before I decided on what I wanted. Prices weren’t too bad either. A little musty inside though and a bit dated but not too bad.

Not a bad store, and it seems as though they’ve tried to get better products recently. However, they claim to be open until midnight, and I’ll often walk by anytime between 10pm and 11:30pm after work and find the shutters already down and the store closed.
Other than that, a bit pricey, but overall nice employees and a good local liquor store.

If you’re just an alcoholic looking to get your doc for the night this place will not disappoint. If you want actual wine and to be treated like a paying customer, look elsewhere. I’ve been here several times now, and have twice now gotten dud bottles (where the wine had been mishandled and actually turned to vinegar). They are completely unapologetic and unhelpful. There is dust collecting everywhere and the place is a mess. Truly shocking that this place is still in business. From now on I’ll be walking to beacon

Great selection of wine and prosecco!

I bought two bottles of wine, one for $ 35 and one for $ 15. One week later, I found to my surprise my credit card was billed $ 164!
This man is either a thief or careless, either being inexcusable. Avoid this rathole at all costs.

Prices are ridiculous, and they don’t carry anything but the usual suspects, the Scotch selection notwithstanding. The fact that they regularly mail out coupons is a saving grace, but at best those will just knock the prices down to the same level as other wine shops nearby. Sole exception is that their prices on rose wine are for some reason quite good — so if you’re nearby and rose sounds good, I guess that’s your one reason to visit.

After being closed due to a water main break, they are back open!
And back in stock with one of my favorite wines, a steal at only $ 15!
They’ve cleaned up the store a bit, but they still have a feel of a slightly divey neighborhood wine shop. What they lack in a classy atmosphere they make up for with being open late and delivering, and having a good selection of cold wines and bubbles in all price ranges.
They often have wine tastings and offered discounts on tasted wines as well as bottles bought by the case and half case.

This place has got AWESOME selection of booze but they need to stay open longer; it’s not even 11pm yet and they are already closed…

i live in area for 14 years now this has always been my go to liquor store.
it has the old school ghetto charm w/​o the bullet proof plexy!
they always have what u want & need, great prices & helpful friendly staff, super quick deliveries too even on major holidays!
so what if they ask for ur i.d. everytime u buy liquor, its the law & due diligence on their part to prevent kids from my liquor using fake i. d’s
also have great wine sales & they wipe down ur bottle if even a spec of dust is present

This place is convenient but I REALLY hate that they ask my ID all the time even I go there usually 3 times a week and they recognize me. And when I give them my ID, they ask if I’m Chinese or Korean. DOES IT MATTER TO BUY A BOTTLE OF WINE?
Sometimes they talk each other in their language looking at my ID. I REALLY hate that. Why don’t you guys do your business right way.

We shop here way too much. We have a ton of wine shops to choose from but choose to shop here. Chris is great! Samples all the wine himself and knows his stuff. We typically like to stay inside $ 10 (yep — we think there is greatness under $ 10) and Chris never disappoints. Some great staff there — some pretty stiff — but attribute this to any business. We like the selection — the price — the options. The champagne/​bubbly fridge could use some organizing — you really need to search for your favorite and locations of that bottle you often buy moves around a bit. All that said though — I love this place and so does my bride. We feel very welcome and looking at our Ehrlich’s bill each month — it’s obvious we like it! Great price — great value — great staff — great business! Oh, and don’t forget the 10% discount for a volume buy of 6 or more!

$ 29.99 for the small size bottle of Malibu?
I think not. In what world is a tiny bottle of Malibu worth $ 29.99?
Saw the prices and walked right out. I might as well go down to 54^th and 10^th and get a bottle for at least $ 10 cheaper for a bigger bottle.
I’m not one to skimp on alcohol — I’m willing to pay if I’m paying for top notch. But Malibu Rum is neither top notch nor anything fancy. It’s the principle.

This is a truly bad establishment. Bottle was marked with one price; register rang up another price and other stock was mark other prices. They would not honor price on my bottle, which was lowest. Also saw people buy small bottles and the clerk give them three plastic cups. Can you imagine?

What an amazing experience!
As a Whiskey drinker, it’s challenging to find a selection worth talking about, and even more challenging to find anyone worth talking to.
Not here! What looks like the great wall of China of Whiskey is presented tastefully, a selection like I’ve never seen before. Great pricing, was turned on to some new things I’ve not tried that ended up being spectacular. Most notably some hard to find Single Malt Bottlings from Gordon & MCPhail I didn’t even know I couldn’t live without!
Six bottles later I realize — I have to go to dinner! I would be forced to shlep this liquid gold with me, and my girlfriend would surely find out about my alcohol problem.
NOT TO WORRY! FREE DELIVERY WITHIN 10 BLOCKS! My doorman had my gold, and my girlfriend was none the wiser.
SIX STARS FOR YOU EHRLICH’S, I’ll be back when the stock runs dry.
Slainte!

Your basic liquor store. Good for the basics when you don’t need an Acker Merrall.

Great wine selection and fair prices.

Good for liquor. They are priced a slight bit more than the other joints in the ‘hood, but when you’re arriving back home after a weekend gig that you’ll definitely be wanting to try and forget (as I did right before I wrote this) at 11:30 or quarter to twelve via just a bit of which is available here, these folks will readily be there, steadfastly providing said help for you.
Selection’s pretty decent, but you’ll be paying that extra 10% or so for being a procrastinator/​latecomer. I believe they stay open ’til 11 on the weekdays and midnight on Fridays and Saturdays, God bless ‘em!
Staff is a bit cold yet polite (door is chivalroussely held for you, which is always a nice touch), but you’re not really coming here to make new friends, are you — you’re coming here to buy booze with which to get the job done!
I love this place and I don’t know what I’d do without their blessed souls.

I am from Jersey. This is evidenced by how many times I mention that in my reviews, especially from pizza and chain restaurants. Anyway, one things that shocked me was the liquor stores in New York. I think it’s a state law but I think it’s odd that one can get beer and malt beverages in a drug store, but can’t get it at a «liquor store.» Huh. Anyway, it was culture shocky to me, but I had to realize that if I wanted alcohol or wine, I had to do it at a liquor store (beer was a different story).
Ehrlich’s is a hole in the wall on the crappiest corner of the UWS. And I love every inch of it. It’s another overpriced liquor store but you will be pleased with the selection there. I especially like that they focus on the «liquor» part of the liquor store and not just wine. I’ve recently started to mixing my own drinks at home b/​c I’m sick of beer, so this place has been helpful.
Bacchus, a wine store that was literally across from Broadway, has recently shut down. It seems like Bacchus has poached some of their workers. Now I would never confuse the two, since Bacchus was a higher-​end type of place, but they’ve started to introduce «pours» and wine tastings at this establishment. I always liked Bacchus but now Ehrlich’s gives me a more compelling reason to visit.
During the hurricane Irene prep, this place was NEVER EVER busy. And they had premade hurricanes (SoCo) and white Russians (Kahlua) for Big Lebowski night. Of course, they told me they didn’t carry it – but they have so much supply that I think they don’t even know what they have! (they also didn’t have the hurricanes on display but the guy knew what I was looking for). All in all, I love this place. It’s my fave liquor store in the neighborhood. And being the hood drunk, I approve of this message.

Although I’m fairly sure the man and woman working behind the counter aren’t Mr. and Mrs. Ehrlich, it still has the feel of an old-​school mom and pop shop.
There’s a guy in the back who helps with chilled bottles. There’s a guy up front pretty consistently, giving out free samples of wine (usually there’s a selection of three or four) AND giving advice on what you’re looking for and sometimes on what you’ve already selected.
Low-​key atmosphere… There’s a large barrel filled with bottles of discount/​clearance wines for dirt-​cheap, but other than that the bottles of wine aren’t really priced to move… As for hard liquor, the selection is fine and the prices are fine, some things could definitely be cheaper, but other things are surprisingly cheap for the area.

They had a nice wine tasting when I walked in yesterday. The person who served us wine was informative and not too pushy.
In the back of the store, I was struggling to choose a wine, and — I believe it was the manager — came over and asked if we wanted help. I gave him some specs — price and type of wine — and he picked one out that people at the party liked.
Prices were nothing to write home about, and the space was a little crowded (hard to pass by people), but otherwise my experience wasn’t too shabby.