Simit + Smith

I popped into Simit + Smith for a quick bite in between meetings down the street at Gotham Hall. The selection is pretty sparse, but I can’t say enough good things about what I had: a simit with feta, red peppers and tomato. Super delicious, not terribly heavy, and quick to boot.
The iced coffee was probably the best part of the experience. So refreshingly rich, and the kick of energy I needed to get me through the day.

Due yourself a favor and come here hungry so you can try multiple things or make a plan to come here a few times to try out all their options.
We partook in a Simitwich and a Simit Ring. We are All about gluten today! There are salads available for you non-​gluten peeps. We choose the multigrain bread for our tuna salad Simitwich properly called the Bodrum. The bread was soft, delicious and the perfect size (maybe 5 inches long). They topped the yummy tuna salad with cheese, cucumber and tomatoes. We also indulged in their original bread Simit Ring. I should have taken a pic so you can see it but we ate it too fast. We choose to have ours with smoked salmon, cream cheese, tomato and onion between the ring. We washed it all down with their homemade iced Turkish tea. It was so good I think I might get some hot Turkish tea to go since to is a cool, windy day here in NYC. Plus we bought a pastry (like a bear claw) for our snack later and some hot tea would be quite perfect with it.
Extra notes: Their décor is very cute! I love the mix of marble, wood, and metal (silver, brass & cooper). The staff is crazy friendly!!! Wireless is available, but no toilet.

Wow I so so surprised to find this store by accident, I was walking by on 1400 Broadway on 38^th street and I went in their Simit rings and loaves which is made with a very delicious bread and seasame goes well with tomatoes, feta and sweet peppers. The store looks very high end and the ambience is amazing. Great Turkish/​Mediterranean concept. I think this is the new trend in NYC. Very well price will definitely go again!

Amazing place great service have nice veggie sandwiches as i am vegetarian i get good options to order from this place. I would definitely go back. They have lot of different dressings which is pretty good as i like nice dressings with my salad.

Made the mistake of getting a salad here. For the record, I made my own salad with romaine, lamb, cucumbers, onion, feta, olives, and tzatziki dressing. The romaine was browned and the lamb was cold and flavorless. The olives still had their pits in them, which is totally weird to be putting them in salads. I ended up throwing most of it out because it was so bland and sad looking. My friend had the Sheperd salad and also left most of it unfinished because it was devoid of any flavor.
Thankfully we also got a cup of spinach artichoke dip, which comes with a generous bag of simit chips for under $ 4! This might legit be the best deal in NYC. Unlike the salad, the spinach artichoke dip is full of flavor. The manager was nice enough to give us a free sample simit and I really liked the texture, very soft and chewy on the inside with a crunchy but not too hard outside. Tasted great dipped into the spinach artichoke.
Definitely coming back for a simitwich, since these baked rings are clearly the star here. I may have also found my go-​to snack spot for when I don’t feel like a full meal at lunch, will be stopping by to grab a simit and dip!

Super Delicious, fresh and affordable sandwiches. You don’t have to pay an arm and a leg for avocado, and breads are delicious. Friendly service, and a good quiet place to eat/​study during lunch!

People were nice coffee was good but egg sandwich pretty nasty and for that reason I give it it 2 stars

Love this place! Especially this location, everyone here is super nice and helpful! I tried one of their juices from the grab and go, «cleanse with green tea,» SO good on this hot day! Will definitely be back!

Totally a solid breakfast when you’ve had too many bagels (if such a thing is possible) but still want a perfect circle of carbs. If you don’t want a circle, you can opt for the rectangular and equally tasty simit squares. The grilled cheese is just straight up american cheese so it’d be kind of nice if they had options.

This is my go-​to place any time I need breakfast (an egg sandwich with generous egg for a good price), lunch (a sandwich with a variety of toppings), or a I’m-Stressed-And-Need-To-Pig-Out-On-Carbs snack (their fabulous whole wheat simit). I had never heard of a simit before I walked through their doors, and I am so glad that I have been introduced to that world. Nothing beats a soft bready interior with an almost-​crisp, sesame-​doused crust. Nothing. Give them a try when you’re in the area!

It’s breakfasts like these that make me really miss Turkey.
I got a wheat simit traditional style with kasserie cheese, tomatoes, and olive tapenade. So savory but not very heavy. Hit the spot.
I also had a coffee which was delicious.
Glad it’s in my area!

amazing place to grab lunch, especially during the work week. ideal place to sit and study for an hour… theres plenty of space to sit, but you can also come here to pick up something quick.
fast service and plenty of options. lots of stuff for vegetarians to choose from. love their panini’s, lentil soup, and sandwiches. haven’t tried a simit yet but i definitely plan on it! another plus: free soda/​small bottle of water with a lunch order before 1.