rOw10 is a modern baby boutique that specializes in eclectic apparel and gifts. It’s a nice addition to The Township, and definitely one of the more unique baby shops in the metro area. This isn’t the place to come expecting a bargain — it is a boutique, after all. The clothes are more than I would normally spend on my child since I like to be thrifty, but they do have a lovely collection here! Definitely the place to go if you want something different for your baby or a special gift to an expecting friend or family member. They also have a variety of toys and teethers, bibs and burp cloths, blankets and other such items that make wonderful shower gifts. Although the cat rattles were super tempting, I chose an organic wooden bracelet teether with crocheted beads. They have other cute ones, like the bunny ears teether I bought for a family member. The employee I encountered greeted me, was super friendly, gave her input on the products, and even offered gift wrapping for my items. I had a nice shopping experience overall and would definitely come back!