H&M

If you grew up wearing H&M or Hennes as we called it in England, then I don’t need to tell you how amazing the brand, store, style, design etc. is. Its a breath of fresh air to have «good» clothing stores in malls like the Seminole Towne Center, because without H&M I would not visit this mall.
The only issue I have with the Sanford location is that its on the small size. If you’re used to the giant 3 story Mag Mile stores then you’ll be disappointed. The LOGG brand section of the store is really limited too.
I suppose with space being an issue — there is less selection than a Chicago based store.
The sizes can be tricky style to style — so definitely try on. Some things I’ve gone down a size, a few I’ve gone up.
The sale sections are pretty good too — you can score some great $ 5 and $ 10 basics if you need too.

I fell in love with this store during a visit to Chicago a couple of year ago. I was sad when I discovered the closest store was in Atlanta and online sales were not offered as an option.
When the Sanford store opened last year I was so excited!
This is a great place to go when you’re looking for something hot, trendy and affordable.
I’d advise trying before buying, it seems size varies with style. Also, I found some items were much cuter on — the hanger did not do them justice! I suppose this is the case at a lot of stores, but I think more here that other places I’ve visited.

I’m so thrilled H&M is here in Central Florida, especially in Sanford! Everytime I go to a big city, I have to make a visit to H&M. When I was in NYC, I went to 3 stores to find the one that carried kids clothes. Imagine my surprise when I discovered that the new Sanford location has kids clothes!!! they also carry maternity! My total that day came to about $ 60 and I bought 4 items. What a bargain! I’m definitely going to be a regular customer!

I am from up North and when I go home I easily drop some green in an H&M so I am excited they opened 2 Florida locations this month.
Suzanne S. headed over to FL Mall to check out the 2 story location and her review is pretty much along the same lines as my feelings.
I guess one bad move was going to this new location on the 2^nd Saturday they were open because it was packed! The girls fitting room line was easily 20 deep (nice trick my friend that works there shared, the fitting room on the guys side takes chicks & that was only 3 people deep). SCORE!
The clothes were pretty and loved they mixed vibrant colors in with so many grey and black items they sell. Once you approached something that looked amazing from far away though, eh. Like Suzanne S. said, quality… not that great and the prices, not as low as I remember them being up north. I guess that is inflation though. Fun!
Everything was extremely organized which was awesome. They only have one floor but it is pretty large. It took up a location that used to house 3 separate stores so imagine that. There are a ton of cute accessories and my favorite part was they have little kids wear. It was so cute to look at. Trendy little star wars t-​shirts (that i wanted to try on so bad). ha. But this is hidden in the far back right corner which I thought was a fail because at glance it just looks like an extenuation of the males side of the store… how many parents are gonna see it over there?
There was a good mix of casual, classy and dressy. There were a ton of coats out which I thought was weird since it is still 80 degrees and it’s almost Nov. Anyway, i have to admit, i do love me some fun vests.
The one thing that is annoying, agreeing with Suzanne S. again, is that their sizes are so inconsistent. I can fit into a 4 to a 10 or S to L… that is tiring when you want to bring 8 things into the fitting room. I became frustrated with all the little girls (teens on the phone while they are in the fitting room… really? can’t you just try your clothes on and leave and let one of the other 20 people waiting in a room?) and the lack of guessing the right size that after I was done with the 8 items and just left. Nothing was so unbelievable that I had to have it at that moment.
So, overall, not blown away, not incredibly disappointed. They landed on target basically.