American Spoon

As a part-​time resident of the Saugatuck-​Douglas area, I frequent American Spoon often.
Many other reviewers have provided information on the products that are available (marmalades, salsas, jam, conserves, preserves, etc.) — so most people know what they are looking at.
I have not read any reviews of their staff. The staff if so astoundingly knowledgeable about their products — even the younger staff. I guarantee you that if you asked the 20-​something staffer at the desk what a conserve or «butter» is, they would be able to explain it fully.
The store is cute and clean. They have jars of their products available for tasting, and if you don’t see something you want to taste, they’ll open one for you!
I have read a few comments about the cost of the product… I fully believe you are getting what you pay form if you wanted Smuckers then just go buy it at the local grocery store. I have always been able to locate the price of a product quickly (it’s usually on the bottom of the jar), and if you happen to not see a price sticker, just open your mouth and ask the aforementioned staff.
This store is open seasonally — they close after December and reopen in March (I think near the end of March).

I love this store and its products, but they get a huge demerit for discontinuing their fabulous gelato. As it was explained to me, it sounded like a corporate-​accounting-​driven decision, with too little consideration for giving customers what they want. So it wasn’t the store’s hottest item, was hard to ship and handle, etc.: Boo hoo. I can understand the business-​driven logic but don’t have to like it.