Verbatim ad copy I read in local Talladega paper for The Hubcap King: «He don’t want to lead, he don’t want to follow, he just wants to walk beside you and be your friend.» …I immediately got in my rental car and searched out THK. He walked beside me as we wandered through his acres and acres of hubcaps(I’m not kidding) while talking about cars and culture. It was good to have a new friend like The Hubcap King… and I’m the one who felt like royalty. Atttention metro MBA marketing types out there: Something to be learned here.