In an area ram-packed with jewelers, Ring stands out for all of the right reasons: it actually looks like a professional establishment, the service is prompt and advice good, and wares on offer, including the service to make whatever item you’re looking for, are excellent. Let’s just say there’s a reason I’m getting me wedding rings done here! The Lanes area is known for its jewelry shops, most having been around for years and years. If you wander the Lanes windy side alleys, you can find more than one place offering a window-full of pieces, clearly bought and sold frequently over the years. These places all share a slightly seedy look: prices are scribbled by hand on tags, faded suede and velvet couches all of the glittering items… Not exactly confidence inspiring for the prospective ring shopper. This is where Ring stands out: it looks professional. It is clearly run and organised properly, and as such can offer a much more comprehensive service. The items on display in their window are perfectly nice enough, but the real trick comes when you walk in and ask for advice. The service is comprehensive, friendly and informed, and more than you could expect from a jewelers. As stated above, Ring pride themselves on their ability to make whatever the customer wants. Give them some guidelines, and they’ll guide you through making your perfect piece. In my case, all I need is a bog-standard wedding ring: we still went through absolutely everything I might need. Although their name might not imply it, Ring also make other bespoke jewelry, just pop in if there’s something else you want made. In need of that special piece of bespoke jewelry? Go no further than Ring.