Echoo

This wonderfully named shop reminds me of Camden Market in London: a cross between quirky colourful t-​shirts and ruffled and sequinned bohemian dresses. The sizes are quite weird; most of the skirts I looked at were labelled L or L/​LL — I assumed this meant ‘large’ or ‘extra large’, but this definitely isn’t a good way to attract women, especially considering the lack of ‘S’ sizes. M/​L seems to be about a size 12.
The worst part of the experience is the changing room: there are curtains around each cubicle caused lots of entanglement and elbows poking into the next one along, and a shop assistant lurks by the cubicles, offering advice whether you want it or not.
It’s an enchanting shop with a great vintage feel and it’s very different to other places in Oxford. It was a real surprise lurking in the chainstore Clarendon Centre and I’m surprised how many times I must have walked past it. If anywhere, it would fit in best in the Covered Market, but hey, it’s here and what a refreshing change. If only something in there had suited me!