The AMORE

Their products are so great! You can achieve so much with continual efforts — sheet masks, high quality cotton pads, whitening serums, hogh quality nail polishes, and cushion foundations.
All of them are hogh quality amd their staff are very helpful in suggestong products that mau be beneficial but are not pushy. Love this cozy place!

This store was great. It carries more than Amore, Leniege, and IOPE; it also carries other brands I don’t remember the name of (sorry haha). It is very clean and brightly lit. The store attendant is very helpful and friendly. She is fluent in Korean and English. Though it may seem sparsely stocked, the store pretty much only has testers out so there ARE things in stock, the store attendant just has to get them from storage for you.
I went in to get the IOPE Air Cushion BB Cream. It was $ 40 which is just about $ 5 more expensive then what you might get online. I decided not to get it as I wanted to try cheaper BB cushions first but I could tell it was of great quality. The store attendant gave me a tester cushion to apply the product all over my face. The service at this store is great! I wore the BB cream home and it still feels nice. Might go back and get it.
Overall, I’d recommend this store.

If you know me, you know that I pick up random (and often expensive) hobbies every other week or so. My current obsession happens to be Korean skincare, which has been recently touted in beauty magazines as being ages and ages more advanced than other companies.
While most makeup addicts have been limited to purchasing Korean lines on EBay or specialty websites, my close proximity to Annandale has allowed me to check out and test the lines for myself. The Amore is located in a random strip mall and features products from the parent brand Amore Pacific.
It includes Sulwhasoo which is a high-​end skincare line to Laneige which is now being sold at Target (although I have not seen anything arrive in my aisles yet). I came into this store for one product alone, the IOPE Air Cushion XP which has been touted as the holy grail of all foundations because of his high SPF, light and buildable coverage, as well as a formulation of 30% mineral water and tons of other vitamins — — IE, it just does not cover your skin but it actually improves and evens out the texture over time.
I walked in and the sales lady spoke perfect English and had even more perfect skin. She was a big fan of the IOPE Air Cushion and one look at her flawless face made a believer at once. She explained the three different coverage options and showed me how to apply. As someone who is not very makeup advanced, the technique was surprisingly easy. My skin immediately felt smooth and refreshed when applying the foundation and I was happy to see that it went on very, very lightly like a tinted moisturizer. No heavy cake face here!
After I purchased my item she also threw in a free box of IOPE skincare samples and a few bb and cc creams for me to check out. I’d definitely come back!

This is an official US Amore Pacific store. Though sparsely stocked, the store carries various lines of the Amore Pacific company, such as Sulwhasoo (luxury line), Laneige (drugstore line, also at Target), and IOPE. The store stocks skin care items, face masks, and make up.
My friend and I stopped there so she could pick up an IOPE Air Cushion XP, which is the latest foundation trend in Korea. I didn’t purchase one because I had my fiancé pick up one at the Amore store in New York City’s Chinatown. The prices are the same at both locations. The IOPE Air Cushion testers were pretty gross so I would not apply the foundation directly to your face. I recommend they offer disposable make up sponges instead of letting people test the foundation on the same makeup sponge that comes with the product.
Make sure you check out the gifts with purchase offers on the main US Amore Pacific website before you go to the store so that you are aware of any freebies with your purchase. For instance, in February/​March, any purchase of an IOPE air cushion came with a mini skin care kit.