Like my review of other Below Five locations, this place has the same concept and merchandise. Although this location was a tad smaller, the associates were a tad friendlier. I did see some products there weren’t apparent at the other locations, but it could be due to inventory being replenished. Overall, the product line is similar across the board. Parking was plentiful since Below Five was in a huge complex. I think this complex is new – or I’ve been oblivious the whole time I was in Athens while attending UGA. :)