Natural Selection Food

My favorite place to stop to stock up on road trip snacks. They have a wide variety of items that I can’t find elsewhere. The Opal apples are in right now and they are absolutely delicious.

Great little market! Our family just moved to the area and after checking out all the other markets, this one is my favorite. Their prices are the best and they have a better glutton free selection than the CoOp. Friendly staff too!

I used to go here as a kid and never appreciated just how great it is until I moved away, now whenever I am home I go out of my way to hit up this place! Great selection of everything you’d need, organic, local when possible, and carries things that you would never imagine you could find outside of a huge chain like Whole Foods. Definitely worth the support if you find yourself in need (or just want) of some of the best groceries in Northern California. :D

This town’s LAST health food store. This store feels and smells like a good old fashion health food store. It’s not huge or super glamorous. They don’t have a hot food section or an over-​priced meat section. They don’t have thirty different organic yogurts or a multitude of expensive cheese. What they do have is great prices on wholesome food. Their cost must be lower than the competition because the have got them beat, sometimes by as much a 60−70%. Why do people pay twice as much for things at the big markets when they can shop at Natural Selection and pay a fraction of the price. I love the organic peaches they have right now. They come from a local farm in Newcastle and they are to die for. This store has local produce straight from the farmers hands, I know because I’ve seen farmers in their selling their wares. Good people, good prices, and true their word. The best and last, true health food store in Grass Valley.

Great store, super nice staff and a large selection for a smaller town… I was impressed. I will stop here again when I have business in the area.
I was surprised beyond belief when I saw they had Mini Me’s which are organic rice bites that I tried at the Natural Products Expo West in Anaheim, CA for the first time this year. They weren’t in Whole Foods (yet), but they told me to try smaller natural food stores… and here they are in Grass Valley! So, I bought 2 packages, of course.

Here’s my experience … i moved to G. V about 2 year ago … i checked out different
health food stores … Briar Patch is the biggest and best, that’s why so many people go there, even though a little bit more expensive. i have been health conscious for over 40 years and have been in many health food stores… i try to give some of the smaller unique stores some of my business if they are clean, Friendly, run well, and their prices are about equal … The first time i went to Natural Selection Foods i wasn’t impressed, the store was just ok … i looked over their Veggies, the baby spring salad mix was wilted and in general most of the produces wasn’t appealing to me … i bought some avocados … they were not very good …
The next time i had about the same reaction and like Rose said … The staff didn’t really want to be of much service … Almost every time i have gone there … it’s different staff … but every so often i would go in to pick up some chips and yogurt and maybe something else … i don’ even look at their veggies any more … Safeway’s spring mix and Organic section is what’s Playing well for me lately. i did start buying bulk here a few month’s ago, they do give a discount if you buy enough, which got me going in more… But now i won’t be going in anymore even though i need to buy bulk again …
Why ??? Two days ago i stopped in and picked up two Brown Cow Yogurts … last night i opened one yogurt, it had mold on top, i checked the other container and it also had mold … The sell by date was 12 days in the future ‚
No big deal … i’ll take it back and get them replaced …[ though yogurt for me last usually way past the sell date ] i took it back about an hour ago and here’s the rub … The staff member [ With an Unfriendly Attitude ] asked me if i had a receipt, i said no, i had just dropped in for the yogurt, paid cash and didn’t take a receipt or bag. He took the yogurt checked the date and went into a story about the yogurt they had in the case had a different date and without a receipt i was out of luck … Store Policy he said … and acted like i was lying about $ 9 of yogurt … i didn’t Feel it was right but i wasn’t going to go into it with him … i started back to get 2 more yogurts and was going to place a bulk order of over a $ 100 … but when i looked at the guy’s face and body language … i said no way … i’m not spending anymore money in this place … i went to Safeway which i was going to anyway to get my Veggies, i got my yogurt their [ 20 cents more ] but well worth it … i’ll have to go to Briar Patch for my bulk items … Yes i’ll be spending more at these other stores on some items and YES … i won’t be spending any money again at Natural Selection … If you go in … ask to see their back refrigerator area out in the other building, odd to say the least … That’s where i figure the yogurt got spoiled … i know it wasn’t by me

This is, in my opinion, the BEST natural foods store in this town. I have been shopping here for years and always look here first if I need to shop at this sort of store. Unlike other similar places around here, this store is reasonably priced. You can find good brands of healthy/​organic items for a fraction of the price you will pay elsewhere nearby. There is a little bit of everything in this store, it’s always fun to browse around and see what new things they have discovered to sell. They have an amazingly large variety of stock on hand for the quaint size of this store. They have an awesome selection of vitamins and supplements, and will be happy to special-​order anything you can’t find on their shelves. The people who work here are knowledgeable and friendly. I highly recommend this store to anyone who is health-​conscious yet feels that most natural foods shops are overpriced. This place is great!

Staff needs to take the «home depot» course in customer service. Identify the customers needs and identify how your products can serve their needs. Be a healthy eating consultant. Don’t use your position to assure yourself how much cooler you are than the customer. When someone asks, «Do you have gluten free products? «don’t wave your hand and say they are all over the store. Find this a lot in sushi restaurants too. «Don’t for a second think I want to serve you, I work here because it’s cool.» Ultimately, actually helping people out perpetuates your job. This made a $ 50 purchase a $ 2 purchase.

Great little health food store on Main Street in Grass Valley that has some awesome deals on clearance items and everyday items. You’d be hard-​pressed to not spend anything here since the prices are better than other stores of their ilk. Also, the breads and dessert breads from area bakers are outstanding.

What a great natural foods store! Nice selection, good prices, friendly staff. Yes, prices are higher than what you’d find at Safeway, but you get what you pay for. Most of the expensive stuff is the processed stuff — and even those items were generally less than other natural foods stores in the area. I thought their prices for staples were pretty darn good. Produce looked fresh, as did the baked goods.

Wonderful little store. Somedays sells seconds at a great price. Got some Coconut Water the other day for .69 cents each, what a steal.
Like the organic Beauty Section and the Soap they sell by Grass Valley Soap which is all Natural with essential oils.
Staff is great and always smiling and very knowledgeable about their products.

I used to walk to this store all the time from my apartment above them on the hill. I was on a very limited income at the time and thanks to Natural Selection, I was still able to feed my son and myself good, wholesome, organic food and have enough money left over for rent and bills. That would not be the case if I shopped at any of the other local «natural food» markets. The staff here are always very helpful, friendly and knowledgeable about their products, which is a rare combination in any store nowadays. I miss this store and haven’t found another one like it anywhere I’ve lived since I moved from GV.

Hey this is a nice little store. Basic space, not spacious & pretty like Briar Patch, but they have a lot here, with emphasis on co-​oppy, green, organic etc. It’s sort of like returning to the 70s & 80s when co-​ops weren’t fashionable but always had cool stuff you wanted. You can do a full shopping here; they had everything on my list from dill to pears to gelato, and laundry soap (ok that was a little pricey but I needed it).
Friendly workers. Good local produce, 7^th Gen home supplies, small wine selection, and lots of basics like good tamari soy sauce, bulk rice (limited selection), spices, sodas, local meats, etc. Prices are reasonable & in some cases less than BP.

Nice store. We were in town on a weekend trip and found a great selection of healthy idems. The staff were very helpfull and friendly.