Jaffi’s

I love the clothes and accessories that Jaffi’s has to offer, but I unfortunately can never find anything in my size (or what I assume would be my size there) Everything is XS, S or M and I’m sorry but I wear at least a L.
I will continue to go in there though in hopes of finding that one thing that was made for me b/​c the clothes really are just that cute.
They necklaces are adorable as well. And pretty reasonably priced.
The clothes however are definitely the higher end of the market, but they always seem to have some sales going on.

I love this shop. There really isn’t anything like it in the area, unless you travel to Jacksonville Beach. They carry the top designers, although their selection is definitely more geared towards casual wear (which is fine considering it’s a block from the beach). It’s not a good place to come if you need to find a dress for an event or something a bit fancier (although they do have some good silk or high-​end tops). The pricing varies; they carry only designer brands but they carry a wide range and consistently have items on sale. Their jewelry is VERY fairly priced compared to some other boutiques around town. My other favorite thing about Jaffi’s — they carry a huge selection of Cosabella underwear (and Hanky Panky), which is pretty hard to come by in Jax. The ladies who work here are all very friendly and helpful. I’ve really gotten some great steals from here and almost always find something on sale. The selection is definitely bigger than Rosie True or any comparable boutiques.

Jaffi’s is my go to boutique for last minute style musts. There prices are comparable to other local boutiques, but there sales help them surpass other competitors. I mean, who can compete with 70% off designer clothes? $ 50 hudson jeans, yes please! The staff is attentive to your needs and the clothing selection changes often. I always find what I’m looking for here and really enjoy being able to support local stores.

Jaffi’s has a great selection of clothes from brands like Joie and J brand. I was really impressed with their selection of tops and am still mad at myself for not trying on two different ones that I really loved, but absolutely did not need. The staff was friendly and helpful.

Jaffi’s is a great little hip boutique located right in the heart of Neptune Beach. It does run a little on the high end of the pricing scale, as with most boutiques. It is a great shop and if you are looking for a cute outfit to wear on a night out in Neptune… then this is pretty much your best bet for about 10 miles in any direction.
They carry lots of boutique designers [ie Hale Bob, Splendid, James Perse, Juicy, Linea Pelle, Ella Moss, Custo Barcelona, etc] in any style from summer dresses, maxi dresses, tank tops, tunics, tube tops and dresses, jeans, shorts, bathing suits [but of course], tracksuits, and lots of jewelry, handbags, accessories, shoes, and the like.
The store, while being pretty high end, still has the light and easy attitude that you would expect to find at the beach, which makes for a pleasant shopping experience.
This is a great place to get a hip, stylish look if you are able and willing to spend a little extra. If you are, its worth it! You are bound to find at least ten things you love each and every time you visit! A great shop.