For a convenience store /gas station I think they have the service and product right. Kwik Trip always excels in customer service and quality of fresh food. Their employees earn more that their counterparts at their competitors, have better benefits and are treated well by management if they perform. I used to travel the state extensively and could always count on Kwik Trip for clean bathrooms. I will often shop with a social conscious and Kwik Trip is a difficult choice for me. I do not agree with the right wing views of their owners but they have earned my respect for how well they treat their employees.