New Reno Arch

The Biggest Little City in the World, thats what the sign says, and funny thing about it… this isnt the only sign in Reno Nevada that carries this very popular Moniker/​Slogan. But this is the one that indeed matters. Vegas has their famous «Welcome to Sin City» sign, San Francisco has the Golden Gate and Bay Bridge Respectively. Washington State has the Sky Needle… I could go on and on with the references, but my review is on this very famous and cant be missed sign. Here goes my review of it…
Reno, The Biggest Little City in the World, this sign just makes me smile to be honest with you. Its something about being near a national recognized landmark thay just makes you feel.validated. That is the plus side to living in the bay area with our famous bridges. But do Reno residents feel the same way about this sign and their casinos? Just as us in the bay area appreciate the famous bridges? Well non the less, I appreciate it. I don’t feel like I’ve been to Reno until I’ve seen this sign, that’s when the feeling truly sets in. This sign sits along the main stroll, the downtown Reno strip on Virginia Street. You would be a fool to have missed this landmark, unless youre drunk of course ha!
It stretches the two city sidewalk adjacent the Whitney Peak and Harrahs Casino respectivly, since I’m staying at the Harrahs, I get to see this my whole stay yay! The best part of getting to see this landmark is getting to check in here on Unilocal and getting brownie points from your peers… that is if you’re cool like me, the gold chain foodie.
In closing The Reno Arch has seen 3 different installments, the first in 1926 and the most current in 1987, to be honest at night the sign glows and you could see the few blown lights… but when you’re drinking the last thing you do is… care. Come to Reno, get your snapshot, and gain kudos and props among your followers and Unilocal friends, as always Unilocal your experience and time with this sign!.. arch!

OMG there’s a listing for the Reno Arch… I didn’t know it was a new one, but I hear the old one is moved to another location. Yes, this is iconic for Reno and is on all the tourist materials, just like that Vegas sign. It’s a good landmark to use if you need to meet up with people. I was walking right by it on my way to dinner ta the Whitney Peak Hotel. The arch is right next to the hotel. I can’t say the arch makes me excited like a Double Double at In N Out, but it’s looks nice and is a good gateway to downtown. Although downtown now as far as the casinos go, starts further north now back to the Circus Circus. At least no ones put an LED sign board on the thing yet!

Worth stopping and taking a few picture or just see the historic landmark in Reno. Try to go once at night and once during the day,

Obviously the Reno Arch is five stars, as good as it gets, hands down awesomeness. The lights! The self proclamation! That there is a cross walk under it on which pedestrians have the right of way!
Anytime I am sad at night, I get in my car, drive somewhere to get a snack or a tasty beverage, and drive underneath the luminous arch. Come on, that’s what Petula Clark recommends that we do in «Downtown» (1965), no? It cheers me up every time.
Don’t worry, old Reno sign on Lake St, you are cool, too, and I give you love whenever I run underneath you. But the new Reno sign can’t be beat! Whenever I am in charge of ferrying philosophy department guest speakers to dinners after their talks, I make sure to drive them underneath it, and I’m always pleased when they rush to take out their cell phones and capture it on camera.

Yes, I think this sign is 5 stars, «Woohoo! As good as it gets!»
I don’t think I will ever get tired of seeing it.
The first time I saw it was an accident.
I was just trying to find the El Dorado garage and I was drawn to the light.
This was around 3:00am on a Friday.
I stopped my car and took a picture.
I have driven back a few times since and have taken friends from out of town to see it… I still want a picture of my car under it haha! Someday ;)

I LOVE the Reno Arch…
awww, very special memories for me of my college days and first times visiting/​traveling to Reno, Nevada from Chico, California! I still remember it like yesterday and it has always been great to return to Reno throughout the years. It is a great sign and iconic for the United States and World, to know where «the biggest little city» is :)

This simple little sign looks unimpressive in the daytime, but at night when it lights up it’s really fabulous. For such a simple sign, it give you that happy vibe. It’s located next to the Harrah’s Hotel. There’s no parking next to it, but all hotels have free parking and you can walk along the strip for pics.

Ahh, the iconic landmark that is Reno! During the daytime, it’s unimpressive since it’s unlit and dull looking… but then when night time hits, it will remind you of Vegas with all it’s flashing lights! I would say come see this sign at night. It is much prettier with lights! I was reading the plaque and I think it came about in the 1960’s, but this iconic sign that is Reno was placed in 1987.
When you see this sign, you know that you are in Reno and in the heart of downtown gambling area. You can park at any of the hotels for free and easily walk around downtown. This sign is free to see. Everytime I come to Reno, I have to see this sign as it makes me smile. It reminds me of coming to Reno as a kid and playing in the snow as it snows here in Reno unlike in Vegas.
If you are in Reno, or passing by Reno, I think it’s a must-​see sight. Besides, there are tons of cheap food options around, so why not take a stop, see the sign, grab a cheap meal… and try your luck at the casinos all around!

Another review by a townie, but hey I am a sucker for iconic landmarks and this one is so much more attractive and accessible than the sign that graces the wasteland access to that OTHER Nevada city which shall not be named.
The Reno arch graces our main drag — Virginia Street — and serves as a welcome sign to our very own downtown entertainment corridor. It is the permanent banner that graces our parades, our street fairs, and the tourists that come from near and far to smooch and take pictures underneath its colorful lights.
It is a little tacky, and a bit old fashioned, but hey that is Reno and that is why we love it. It may be labeled «new» but is tradition to us.

I am attracted to all things shiny. Disco balls. Mirrors. Mercury Christmas ornaments. So why not the Reno Arch? It accomplishes several things. Are you in Reno? Check. Are you in the Biggest Little City In The World? Check. Are you on Virginia St. in Reno not the Strip in Vegas? Check. Well done you, Reno Arch.
Slow hand clap.

An iconic place to visit if you’re a tourist because how else would people know that you’re in «The biggest little city in the world??»
This flashy neon arch is definitely a must stop, must see, even if you just take a picture from inside your car while your husband is driving the moving vehicle.

Check this out if your in the area! It looks better at night with the lights on. This seems to be the only touristy monument in down town reno.

This arch is like the welcome to vegas sign… its a must stop off at when you are Reno. Its involved in most of the interesting events that come to town (Reno).
For example the end of the Hot August Nights has a classic car parade that goes under the arch through downtown. It is the scene of most of the New Years Eve excitement in Reno. Years ago I got a full on smooch from a total stranger who was mad at her bf hahaha
PRO TIP: Park in one of the nearby casino parking lots for free and a chance to cruise by this landmark.
None the less it lights up like times square at night and is iconic enough to know in a split second what it really is. Dont forget to post a pic of yourself with the sign sometime!

Ain’t nothin’ wrong with this iconic steel structure. Snap a photo when wandering from one Reno casino to the next.
Try to avoid the panhandlers that roam around the area. Watch your wallet and/​or purse.