I have only been here once, but my wife a couple of times. These guys(father and son) are the most helpful people in any vitamin shop I have ever been to. Buying something as simple as a vitamin, and not being told I have to take them 3 times a day. Same thing with the Omega-3 caps. And they use a brand that rarely ever makes me fish burp — -eeew. They also told me that the extra aminos in the MegaMan Sport is a waste. They do smell like chocolate though. Seriously, I will ONLY shop here for both myself and my wife, and I would recommend these guys to everyone who needs questions answered honestly and sincerely.