Sugar Room

Went in this afternoon for some last minute cake supplies. The owner was pretty preoccupied but the young man working was very helpful and courteous. He offered help in every area I could need it and even set the items Id accumulated on the counter to free my arm space. I will definitely go back for my baking needs. They have a good selection and the prices aren’t high. But nothing beats great customer service.

I picked up supplies for making macaroons for the first time, and the owner was helpful, although a little bit short. That said, I am glad that this local business exists, and will support them any day instead of supermarkets or chain stores! They also have a lot of cake decorating classes which look interesting.

I went to this place and found that many of the negative reviews were not accurate. The staff is friendly and if they don’t lnow something, they find out for you. Very friendly people including the guy that seems to be getting such negative feedback. They had a bunch of stuff for baking needs and then some. It was small but very organized for the space. The prices were pretty reasonable while some seemed a bit pricey. On average I was happy with the prices and I was pleased with my experience.

One of the few Mom and Pop shops left in Sunnyside and NYC, so I always do my best to support the local business.
It may not be the fanciest place, but the staff always tries to help and the prices are always reasonable. They carry an incredible variety of extracts; an amateur bakers secret weapon!

I frequent here before I became a pastry chef, and I still come here for my baking supplies and advice. I have never had a bad experience here, but I have to say that I have been witness to customer’s bad behavior, towards the staff here. The hole in the ceiling was the result of the heavy showers that we have been getting here in NY, of which it took the owner less than 2 days to get fixed. As a small business owner that is impressive. I have witnessed customers coming in asking for cryptic things. I find complaints come from the hobbyists and the amateurs. Who are either curious to try something new, or really don’t know what they are looking for. The store is small enough that one can observe it from behind the counter, and all of the staff graciously always ask the customers if they need assistance. They are not mind readers, and I feel that people in their own mindspace don’t realize this, or the crappy baggage they carry around with them WHERE EVER they go.
I highly recommend this store due to its wall to wall supplies for the professional and the newbie. If there is a new item out chances are they have it. The owner’s knowledge is kitchen and street smart being able to provide short cuts for any baking/​decorating dilemma.
All in all, it sickens me how insensitive and empowering people can be having the ability to post negative comments here. I denounce them as I refer people here and all of the feedback has been positive. I appreciate this establishment, their selection, their prices, their location (food is awesome out here). Hats off to all of the staff here, I will definitely be coming back!!!

There is a wide selection of reasonably priced cake decorating and baking supplies. I find the staff knowledgeable and very helpful. The location is also convenient. Further, I have done baking classes at this location and find the instructor extremely knowledgeable, passionate about his craft and very generous with his skills

If you’re a baker, amateur or professional, this is the store to go to for your cake decorating supplies, decors and ingredients.
Ever since I discovered Sugar Room, I have been a constant shopper in this store.
Juan, the owner, is so accommodating and helpful with any questions I have pertaining to cakes. He and his assistants have very good customer service.
I love Sugar Room!!!

I love going here for all my baking needs. The customer service is great: my mom has taken many classes here and she loved it! This is my go to place whenever I need anything for baking and cake decorating!

Sincerely the best customer service ever with the two younger guys that are at the counter. They are so helpful and give tips when you are unsure of using a new product. The owner is also nice and gives suggestions. If they don’t have something that you want and you give them enough notice they can often order it. They have increased their inventory and have a larger selection as of this spring.

I love this place! This is my go to spot for all of my cupcakeing needs! Great staff and lovely products! I’ve never been there and been unable to find what I need or a suitable substitute!

Kinda rude. They say they close at 8 and I went there today at 7:20 and there was people and inside and wouldnt let me in.

Everything you are reading about the man who runs this store being rude and difficult is true.
Before I go any further, I will say that I gave this place two stars (instead of one, or zero if it were an option) because when Mr. Condescending is not working, the young boys who do work are kind, considerate, easier to understand and far more helpful. If I could enter this store only when they were working, I would. My first two experiences at Sugar Room WERE when just the young men were working; they were great experiences as the men were SO helpful with my cake project.
However, when I entered the third time (as I was making a large scale wedding cake and had to go back a few times for supplies), the man I assume to be the owner was there. I told him I needed a box to transport the cake. I told him the sizes of the cake but explained I needed something bigger because I would have cake balls on the outside of the cake, expanding the diameter. He seemed to speak English somewhat ok, but for some reason, there was an obvious language barrier because not only was he NOT understanding me (or maybe I was not understanding him?), but we were eventually shouting at each other (WHO SHOUTS AT A CUSTOMER?) because we could not seem to properly communicate and there was quite a bit of back and forth.
FINALLY, he gives me boxes and walks me up to the register to pay. As I am about to pay, I decide to be kind and say «I am sorry, this is just a very stressful project and I’m on a time crunch; I need to get the box right because I don’t have time to come back» to which he says «oh don’t worry, you’ll be back». «Why?!» I asked. His response was «BECAUSE you won’t listen to me and you are taking the wrong sized box!» Excuse me? I immediately told him that, again, I did not have the time to come back so PLEASE GUIDE ME TO THE RIGHT BOX.
Well guess what? Even after giving me a bigger box, I still had to go back because the bottom tier DIDN’T FIT and I NEEDED A BIGGER BOX.
When I went back, he was there, but so was one of the younger men who I immediately went to assist me AND, without any miscommunication or trouble, got me the right sized box.
THAT is how you treat a customer. Not by condescending on them because you think you know everything about cakes, yet really, just can’t seem to understand Engish very well. Mr. Condescending cake man won’t be seeing me in the store ever again; there are plenty of other places in the Queens/​NYC area for my cake needs and I’d much rather give them my business than a rude store owner who clearly treats all his customers this way.

I’m a fan of this store only because it very convenient that I live near by and they always have what I need when Michaels doesn’t. The only negative thing I can say is that the owner is let’s say «moody». His face expression says it all. Sometimes he seems nice and helpful, then other times it like, «dude, lighten up. I’m a customer and not trying to invade your space.» I enjoy the store more when he is not around because his other young workers are super nice, very helpful and not «moody». I like to chat with them sometimes cause they are really cool.
Its a go to place if you can’t find cake supplies that you need anywhere else but don’t expect a discount like Michaels offers.

I wanted to like this store. But while my boyfriend and I were checking it out we were followed by some guy who kept glaring at us suspiciously. He literally tailed us the whole time. Who robs a cake decorating store?! It was pretty insulting.

I was a student of the Sugar Room. my experience there has been a great one. I do not speak Spanish — how ever he interpreted for me as well. He is a good teacher– he has years of experience in the culinary arts and he is good at what he does. Juan is really passionate about teaching and baking– he doesn’t like fooling around and a lot of talking in his class– but then again no teacher does. Every time I go to his store I am always helped, no attitudes.
All of his recipes are really good and delicious as well. I love the Sugar room and their staff. Once you get to know Juan you would love him he is a really nice person. He just doesn’t like being ran over and as a business person you have to stand your ground. I continue to go there at least 3 times a month and I live in Brooklyn– it is worth the trip. Plus the supplies he carries are hard to find anywhere else except for the internet

I don’t get the negative comments. Every time I have been in Sugar Room, they have been nice and courteous to me. They always have what I need and are very helpful.

So I arrive at Sugar Room around 6:15pm on a Monday evening, didn’t even get my two feet in the door when the person behind the counter started shouting they were closed. Even the customer, that was still shopping in the store, told me to read the sign on the door saying it was closed. WTF??? Sugar Room’s website posted their hours as Mon-​Sat 10:00 am to 7:30 pm… so much for (window) shopping in this store ever again.
I’m gonna stick to Pfeil & Holing on Northern Blvd & 58 St for my cake decorating needs, definitely much friendlier, they have an online catalog, AND they won’t throw you out.
I am sooooo disappointed with Sugar Room. Good customer service is all about bringing customers back. You won’t be seeing me there. I think Sugar Room owes me a couple stars!

If you want to make a fancy/​impressive cake, this is THE place to get your supplies. They have any cake and cookie supply you could imagine: instructional books, color dye, tons of sprinkles, cake forms, anything!
I recently went here for some pre-​dyed fondant. They were very helpful. I had never bought fondant before and the smallest tubs they had were $ 12 each (this place serves a lot of professional cake decorators). Even though I didn’t need that much fondant, the good thing is that it takes a really long time to go bad! They also host cake decorating classes.